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Matt Farmer

Background & Family Life

Matt was born and raised in Colby, KS. From his early days, Matt’s was a talented athlete, earning recognition as a multi-sport All-District and All-State athlete. His commitment to education was equally remarkable, consistently making the Honor Roll while actively participating in numerous clubs and activities, including Student Council. Matt’s path in life led him to become a student-athlete at Fort Scott Community College and the University of Richmond, where he earned a football scholarship. It was here that he honed his skills in teamwork, discipline, and perseverance. These qualities would later become integral to his business philosophy.

Beyond the professional realm, Matt is a loving husband to Kellie and a devoted father to their two children, Jacob and Jordan. Family is the anchor of his life, and he proudly coaches several of his children’s athletic teams. He finds immense joy in attending their concerts and performances, cherishing every moment of their growth and achievements. Matt and his family are active members of Second Baptist Church in Katy, where they have forged deep connections with their faith community.

Matt is married to Kellie, and they have two active children, Jacob and Jordan. He coaches several of their athletic teams and enjoys attending their concerts and performances in other activities. They attend Second Baptist Church in Katy.

“Matt Farmer's approach to retirement planning is grounded in a profound understanding of what truly matters: people. He knows that clients don't care how much you know until they know how much you care. It's not about financial jargon or complex strategies; it's about forming genuine connections and demonstrating unwavering compassion. His alignment with his clients' mindset, coupled with his passion for what he does, creates a synergy that fosters trust and mutual respect.”

– Ken Moraif

Business Philosophy

Matt’s commitment to getting to know his clients on a deeper level goes beyond mere financial transactions. He likes to say, “God gave you two eyes, two ears and one mouth…that’s a 4:1 ratio, act accordingly.” He sees himself as a coach and teacher in the world of financial planning, drawing upon his background as a teacher and coach. Whether you’re a seasoned investor or just stepping into the classroom of financial planning, Matt is dedicated to ensuring that you understand every facet of your financial journey with RPOA.

Matt is personally invested in his clients’ success. He believes that everyone is on the same path toward retirement, and he shares in the journey, offering guidance, support, and professional guidance every step of the way.

Matt has a deep affiliation with RPOA’s corporate core values. He values transparency and understands that what you see behind the curtain is just as important as what’s on the surface, and this alignment of values is at the core of his professional identity.

Education

B.S. Sport Science, University of Richmond

M.Ed Educational Leadership, Lamar University

Prior Business Experience

Matt coached and taught for 17 years at numerous stops in Virginia, Colorado, and Texas. Matt coached numerous college and professional athletes during his career. Matt comes to RPOA from a 6-year career at New York Life where he was recognized as one of the firm’s “Executive Premier Centurion Council Agents” in his first year and then their “Presidents Centurion Council Agent” in year two before moving into a Partner role building a team in the Houston General Office.*

*Recognition at other firms is not an indicator of client-relationship satisfaction or investment success at RPOA.